It takes a lot of time to experiment with ad networks and decide which one can bring you more revenue. Until recently, this process might take several months. Today, you can make a data-driven decision in a few minutes. How?
According to Statcounter Market Share 92% of internet users Worldwide use Google Search Engine and almost 65% use the Chrome browser. Any webmaster wants to get free and high-quality traffic from web search. And because google confidently dominates the market, it has the right to dictate his terms to webmasters. As for advertising, Google is in the Coalition of Better Ads that developed Better Ads Standards to create common standards for the quality of online advertising.
Gadsbee is a programmatic ad network for ad mediation and exchange that works with websites from various industries, including entertainment, financial services, gaming, eCommerce, etc. The company supports various ad formats and payment models, as well as adult and mobile traffic.
The growing popularity of video content on websites makes video ads more relevant and applicable. Today we want to talk about types of video ads and how to use them to maximize your profit.
US marketers will spend $29.24 billion on programmatic video this year, which accounts for 49.2% of all US programmatic digital display ad spending. For the next years, we expect the portion of programmatic spend that goes to video to remain steady.