How to choose ad networks for your website

Some advice for making the right choice about ad networks and ad formats for your website.

If you’re working with traffic and you’ve managed to find a way of cooperation with several Ad Networks simultaneously, this guide will help your to choose the best Ad Networks combination in order to maximize your profit.

Ad Networks to use when you’re working with Popunder or Interstitial ad formats.

Ad Networks for Popunder

The best advertising networks for the Interstitial ad format

With this set of ad networks, your ad spots will always have a 100% fill rate with good CPM. Also, you will reduce the risk of unwanted ‘aggressive’ ads on your website. Nice chance to try!

Read Also: An excellent alternative to Popunder – Interstitial ad format

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Graphic Banner Ads and how to monetize them effectively?

A few words and best practices where to place banner spots

Do not place banners in the footer of the site. Ad networks will not count the most of impressions and will pay minimal CPM for the rest. Place not more than 3-4 banners per page. It doesn’t make sense to place more. You will earn the same money but will lose your visitor’s loyalty.

An excellent place for a banner is right under the site header. Especially on mobile devices. CPM of such banners will be 2-3 higher than the beloved NTVs. We recommend placing such a header banner on the very page of your websites. The banner under the player is also very productive.

Ad Networks for Banners

Read also: Mediation Services or How To Maximize Your Website Profit

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Video Ad Serving Template (VAST Ads). Why use them and how to do it in the most efficient way.

VAST (In-video and Slider) Ad Format and the reasons to use for traffic monetization

Some webmasters don’t use ads in the player but expose up to 10 popunders per unique visitor. Yeap setting video ads may look a bit more complicated technically and requires a player that supports displaying ads (usually it needs paid-subscription). There are also happens if you use embedded videos.

We at AdSpyglass have developed our own player for video ads, which is placed on top of any player on the site, shows ads, and after the end of the advertisement transfers control to the video-player. With the help of the AdSpyglass player, you can show video ads with any video player and even without it (insert video ads like an in-content banner or modal window)

Read also: Top Scripts for Running an Adult Tube Website in 2021

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In-page push advertising. New push or old banner?

Here’s an explanation about what is an In-page push and why that is a great ad format.

New format. Visually it’s similar to the native push notification, but in fact, it’s just a banner. Subscription database cannot be accumulated and your in-page push income will be proportional to the traffic on your website. But it works in any browser and on all devices. In-page push shows 2-3 times higher CPM in comparison to regular banners. It is approved by Google.

In AdSpyglass, you can work with this format through our SSP Marketplace. No ad network accounts are not needed.

Read Also: New Native Ad Format In-Page Push

Traforama. What is it and how does it work

We are at AdSpyglass believe that every website owner should be able to sell traffic from ad spots on his site to a direct advertiser without intermediaries taking 30%+ commissions between.

That’s why we’ve launched Traforama.

Traforama is a traffic marketplace created as a perfect environment for direct cooperation between publishers and advertisers.

Now, you’re completely released from all needless intermediaries in the link because Traforama was created especially to take care of it. 

So, how does it work? 

1. Invite direct advertisers to join Traforama using your referral link. (it can be your familiar advertisers or just forum-guys)  
2. After the advertiser enters Traforama, you automatically will be available for him as a publisher.
3. Start cooperating with direct advertisers with 100% of revenue share.
   To learn more about the referral program, go to the Invite Advertiser section of your account, or:

If an advertiser registered at Traforama via your referral link all your transactions will be 0-fee. You will receive 100% of the money that the advertiser will spend. You won’t need to think about payments, statistics, etc.

Advertisers will be able to buy needed segments of your traffic at a competitive price. If the Ad network pays more, then the traffic goes to the ad network. All your direct advertisers will also have to compete for your traffic, thereby the rate will increase!

It is very convenient, and moreover, very profitable! You need to give it a shot!