Nosnippet tag is a bot exclusion protocol that tells the search engine to hide a text or video snippet (meta description) under your page’s tag in SERP, and also prevents showing a cached copy of that page in search results. Additionally, this tag includes the “noarchive” tag, which means the cached link of a page won’t be stored or available on the search results page.
The “nosnippet” metatag is usually added to a site’s HTML code, and looks like that:
<meta name=”robots” content=”nosnippet”>
There are several methods of how the search snippets can be configured in Google:
- “Nosnippet” – prohibits the displaying of a piece of web page text in search results.
- “Max-snippet: [number]” – this directive will allow you to specify the maximum length of text (in characters) displayed in the search snippet of a particular web page.
- “Max-video-preview: [number]” – this directive will allow you to specify the maximum duration of the video preview (in seconds).
- “Max-image-preview: [value]” – This directive will help you determine the maximum size of the image thumbnail displayed for a particular web page. The following values of “none”, “standard” and “large” are available for this directive.
- “Data-nosnippet” – used for the span, div and section elements, and allows to prohibit the use of certain parts of the web page for a demonstration.
