AdSpyglass

Ad Broker (advertising broker)

An ad broker is a middleman between advertisers and publishers. These are individuals or media agencies who make their living by finding and negotiating ad spots for advertisers they represent for a fee or percentage of sales from both advertisers and publishers. Ad networks can be referred to as ad brokers as well. 

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Second-Price Auction

Basically, a second-price auction means that the highest bidder in an auction pays one cent higher than the second-highest bidder. For example, suppose two advertisers

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Programmatic Advertising

Programmatic advertising is an automated buying and selling of online advertising. So to say it is real-time bidding. Ads were usually sold manually, which is

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B2B

B2B is a specific form of business organization. This type of company builds its activities on the provision of services, not to the end consumer,

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Header Bidding

Header bidding means that publishers can offer ad space to numerous supply-side platforms (SSP) or ad exchanges at the same time. Before that, there was

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See the full list of our partner networks with auto-import support: 

  • tshop
  • tubecorporate
  • buymedia
  • ero
  • juicy
  • mobiteasy
  • adnium
  • hilltopads
  • trafficforce
  • propellerads
  • exo
  • trafficstars
  • clickaine
  • traffichunt
  • popads
  • popmyads
  • royalads
  • popcash
  • trafficstars