A pre-roll ad is a video ad that automatically plays before the video a user intended to watch on an online video platform. These ads
A publisher is an individual or a company responsible for content publication on a website. They are also known as affiliates who host affiliate links
Programmatic advertising is an automated buying and selling of online advertising. So to say it is real-time bidding. Ads were usually sold manually, which is
Profit is the sum of money you gain from your sales after having paid all expenses for a certain period. When there is an income
Private Marketplace is a widely popular notion in digital advertising that means a real-time auction model of buying. The professional publishers offer their creations and
Prelander is a type of lander that is displayed before the typical offer landing page. It is a great promotion tool used for convincing people
Prebid.js. is an open-source, header bidding platform for the web. Prebid.js is the WordPress analog for header bidding. It includes more than 150 demand sources
PPC affiliates are affiliates who send traffic to a brand’s website and get paid for every click on the affiliate link. Other affiliates may get
Piracy is the term that is related to search engines’ aim to detect the content that violates the copyright by reducing the organic search rankings
Postback URL is an invisible link moving from one server to another, therefore, it is often called Server-to-Server (S2S). There are two parties connected: the
The TES Affiliate Conference, hosted in Prague from September 16-19, is an essential hub for digital marketing and affiliate sector professionals. This gathering is a
Being established in 2008 in New York, Adtelligent is a header bidding management platform that provides holistic demand management and intermediation solutions for publishers. It
Read the full review of advertising network DoublePimp for publishers: ad types, targeting options, payment rules, support, CPM rates, pros and cons.
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