AdSpyglass

AdSpyglass Webmaster’s Glossary

We’ve collected over 500 the most important terms and definitions that will help webmasters to easily navigate through the complex world of Advertising Technologies

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Effective Clicks

In affiliate marketing, the term “Effective Click Through Rate (CTR)”, also known as “Effective Clicks”, stands for the number of times that a user visits

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Email Link

Email Link (Mailto Link) are links on websites that lead the user to a specified email address. The client clicks on one of the mailto

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Email Marketing

Email marketing is about using email as yet another marketing channel to inform customers on the mailing list about new products and sales, retain them,

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Engagement Metrics

Engagement in marketing means user interaction with web pages and content. Metrics help businesses understand how well their website and content are performing and how

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Engagement Time

Engagement time refers to the total amount of time that a visitor spends on a website: if the site’s content is useful, captivative and can

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Event Date

The event date is a term that denotes the set day or time at which a successful transaction was made on the site. This metric

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Evercookie

Evercookie stands for a JavaScript application programming interface that forms highly persistent cookies in a browser to identify a client, even after the cookies (standard

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See the full list of our partner networks with auto-import support: 

  • tshop
  • tubecorporate
  • buymedia
  • ero
  • juicy
  • mobiteasy
  • adnium
  • hilltopads
  • trafficforce
  • propellerads
  • exo
  • trafficstars
  • clickaine
  • traffichunt
  • popads
  • popmyads
  • royalads
  • popcash
  • trafficstars