AdSpyglass Webmaster’s Glossary

We’ve collected over 500 the most important terms and definitions that will help webmasters to easily navigate through the complex world of Advertising Technologies

Search terms by alphabet

Google Sandbox

Google Sandbox is believed to be a Google search engine filter that prevents new websites from appearing in search results. It was never confirmed that

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Google Trends

Google is a free data tool provided by Google that allows marketers to explore trends in customer behavior, what topics or keywords are of great

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Googlebot

Googlebot is software created and used by Google to collect material from the Internet to create a search index for the Google search engine. This

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Gray Hat

In the marketing world, the term “grey hat” refers to a combination of the legal and acceptable SEO techniques (for instance, ordering content to post

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GRP

GRP or Gross Rating Points is a marketing term that indicates the scale of performance of specific advertising on different marketing channels (for instance, TV,

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Guest Blogging

Guest blogging, also known as guest posting, is an act of developing content for another brand’s website. It is one of the most popular link-building

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Hamburger Menu

A hamburger menu has an icon that consists of three or more horizontal parallel lines and leads users to a side-bar menu. It is a

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Hashtags

A hashtag or # – is a symbol used to index the keywords or topics and is now widely used on various social media platforms

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Head Term

Head term are words that have a large volume of queries in search engines. When it comes to SEO, every web page tries to provide

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  • tshop
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