AdSpyglass Webmaster’s Glossary

We’ve collected over 500 the most important terms and definitions that will help webmasters to easily navigate through the complex world of Advertising Technologies

Search terms by alphabet

Subdomain

Subdomains are part of the top domain but are mostly considered to be third-level domains. It is a part of a website, but search engines

Read Full term

Sweepstakes

Sweepstakes refers to lead generation, marketing, or consumer sales promotion offers where participants compete for the chance to win prizes. In exchange for the prize,

Read Full term

Targeting

Targeting is one of the most effective marketing methods which involves determining the target audience of a particular product or service to further reinforce the

Read Full term

Taxonomy

Taxonomy is all about categorizing and organizing a website to maximize content search capabilities and help users find the information they need. Users do not

Read Full term

Template

The template is a file that is used to create a consistent and unique website design. Typically, templates are used in conjunction with a CMS

Read Full term

Third-Party Data

Third-party data is the data that is purchased from external sources of information by companies for their advertising campaigns. In such a case, the entities

Read Full term

Third-Party Tracking

Third-Party tracking is a practice by which trackers (mostly invisible) installed by a particular website collect data from the users of that website. It is

Read Full term

Time On Page

Time on page signalizes how long a visitor spends on a particular page. Bounce rate is unlikely to tell you how well the content is

Read Full term

Token

A token is a dynamically generated variable provided by a network of paid traffic such as ExoClick, Traffic Junky, Ero-Advertising, and others. Typically, these tokens

Read Full term

You may also like

Ad Network Reviews

BuyMedia Ad Network Review 2024

BuyMedia.biz is a mainly adult advertising network that supports popunders, in-video VAST ads format on desktop, mobile and tablet devices. This network primarily focuses on

Increase your website profit by +100% with AdSpyglass

Over 9’000 websites are already enjoying the benefits of the AdSpyglass Mediation system. Curious to try?

Sign up

Register at AdSpyglass to get started.

Setup

Link your Ad Networks, import your ad feeds and get AdSpyglass code for your website.

Earn more

See how Ad Networks compete with each other for every single ad impression and sell your traffic at the highest rate.

Just check list and subscribe

See the full list of our partner networks with auto-import support: 

  • tshop
  • tubecorporate
  • buymedia
  • ero
  • juicy
  • mobiteasy
  • adnium
  • hilltopads
  • trafficforce
  • propellerads
  • exo
  • trafficstars
  • clickaine
  • traffichunt
  • popads
  • popmyads
  • royalads
  • popcash
  • trafficstars