We’ve collected over 500 the most important terms and definitions that will help webmasters to easily navigate through the complex world of Advertising Technologies
A Top-Level Domain is a part of the domain name that follows immediately after the root domain. TLD is the starting point (right to left)
A tracking code is a unique fragment of code that is automatically generated for each webpage. Generally, it is information included in URLs that are
A tracking platform is a type of platform designed to provide its users with extensive data about their activities, workflows, and time management. It is
Traffic is a flow of visitors to an Internet resource or, in simple words, a general number of users who have visited a particular website.
Trust rank is a method of analyzing backlinks to a site, aimed at distinguishing high-quality and useful sites from webspam. In other words, trust rank
A two-tier program is an affiliate marketing program in which an affiliate gets paid for sales or traffic that merchants get directly from the affiliate
A unique click is a click made by an Internet user at least once within a certain period of time. It refers to the total
A unique user is a user with some unique characteristics that do not repeat, who visited a website within a certain period of time. There
Universal search is a term that refers to the process by which search engines pull data from multiple specialized databases to display it in a
In terms of web development, usability is about how easy it is to use and interact with the website. Main Components of Usability Good Navigation
The TES Affiliate Conference, hosted in Prague from September 16-19, is an essential hub for digital marketing and affiliate sector professionals. This gathering is a
Being established in 2008 in New York, Adtelligent is a header bidding management platform that provides holistic demand management and intermediation solutions for publishers. It
Read the full review of advertising network DoublePimp for publishers: ad types, targeting options, payment rules, support, CPM rates, pros and cons.
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