Whitelist
In the world of advertising, a whitelist is a list of websites that advertisers choose to display their ads on. It allows marketers to avoid
We’ve collected over 500 the most important terms and definitions that will help webmasters to easily navigate through the complex world of Advertising Technologies
In the world of advertising, a whitelist is a list of websites that advertisers choose to display their ads on. It allows marketers to avoid
Win Rate is the rate measuring the total amount of impressions won in programmatic buys when divided by the total amount of impressions bid on.
WooCommerce is a plugin for WordPress-powered websites that turns a normal website into a fully functioning eCommerce store with a few clicks. It can be
Word count is a term that refers to the total number of words that appear on a site. On the site, the total number of
WordPress is a content management system, meaning that users can build websites with its help. The project started back in 2003 as a collaboration between
WWW, otherwise known as the World Wide Web, is a term that refers to the worldwide computer network. The Web gives people from all over
WYSIWYG (pronounced “wiz-ee-wig”) is a term for an editor or program that allows developers to see what the final result will look like when creating
An XML sitemap is a file that helps search engines navigate through the folders and documents of a particular resource. These files assist search engines
Yahoo is a web service provider that was extremely popular in the ’90s. Upon arriving on Yahoo’s website, you may think that it is just
Yandex is a Russian internet company that provides a number of services like advertising, email system, taxi, maps, smart home technology, voice assistant, etc. However,
The TES Affiliate Conference, hosted in Prague from September 16-19, is an essential hub for digital marketing and affiliate sector professionals. This gathering is a
Being established in 2008 in New York, Adtelligent is a header bidding management platform that provides holistic demand management and intermediation solutions for publishers. It
Read the full review of advertising network DoublePimp for publishers: ad types, targeting options, payment rules, support, CPM rates, pros and cons.
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