AdSpyglass Webmaster’s Glossary

We’ve collected over 500 the most important terms and definitions that will help webmasters to easily navigate through the complex world of Advertising Technologies

Search terms by alphabet

Whitelist

In the world of advertising, a whitelist is a list of websites that advertisers choose to display their ads on. It allows marketers to avoid

Read Full term

Win Rate

Win Rate is the rate measuring the total amount of impressions won in programmatic buys when divided by the total amount of impressions bid on.

Read Full term

WooCommerce

WooCommerce is a plugin for WordPress-powered websites that turns a normal website into a fully functioning eCommerce store with a few clicks. It can be

Read Full term

Word Count

Word count is a term that refers to the total number of words that appear on a site. On the site, the total number of

Read Full term

WordPress

WordPress is a content management system, meaning that users can build websites with its help. The project started back in 2003 as a collaboration between

Read Full term

WWW

WWW, otherwise known as the World Wide Web, is a term that refers to the worldwide computer network. The Web gives people from all over

Read Full term

WYSIWYG

WYSIWYG (pronounced “wiz-ee-wig”) is a term for an editor or program that allows developers to see what the final result will look like when creating

Read Full term

XML Sitemap

An XML sitemap is a file that helps search engines navigate through the folders and documents of a particular resource. These files assist search engines

Read Full term

Yahoo

Yahoo is a web service provider that was extremely popular in the ’90s. Upon arriving on Yahoo’s website, you may think that it is just

Read Full term

Yandex

Yandex is a Russian internet company that provides a number of services like advertising, email system, taxi, maps, smart home technology, voice assistant, etc. However,

Read Full term

You may also like

Adtelligent ad network review
Ad Network Reviews

Adtelligent Ad Network Review

Being established in 2008 in New York, Adtelligent is a header bidding management platform that provides holistic demand management and intermediation solutions for publishers. It

Ad Network Reviews

TwinRed (ex DoublePimp) Ad Network Review 2024

Read the full review of advertising network DoublePimp for publishers: ad types, targeting options, payment rules, support, CPM rates, pros and cons.

Increase your website profit by +100% with AdSpyglass

Over 9’000 websites are already enjoying the benefits of the AdSpyglass Mediation system. Curious to try?

Sign up

Register at AdSpyglass to get started.

Setup

Link your Ad Networks, import your ad feeds and get AdSpyglass code for your website.

Earn more

See how Ad Networks compete with each other for every single ad impression and sell your traffic at the highest rate.

Just check list and subscribe

See the full list of our partner networks with auto-import support: 

  • tshop
  • tubecorporate
  • buymedia
  • ero
  • juicy
  • mobiteasy
  • adnium
  • hilltopads
  • trafficforce
  • propellerads
  • exo
  • trafficstars
  • clickaine
  • traffichunt
  • popads
  • popmyads
  • royalads
  • popcash
  • trafficstars